The rise of hybrid natives
We all know the term “digital natives” to describe those who grew up with digital technologies as an integra →
Contact centers have experienced major disruption during 2020, highlighting the need for agility and adaptability. Accelerate your digital contact center cloud transformation to deliver resilient customer service in the future.
Customer experience has rapidly evolved in the last decade, as it has grown to become the most important brand differentiator. Contact centers have been on a similar trajectory within this evolution, leading as a customer experience channel despite the growth in digital channels, IVR and chatbot and other AI solutions.
With this digital transformation, many contact centers have migrated to cloud infrastructure and solutions. And when the Covid-19 pandemic disrupted the industry in 2020, cloud solutions became even more important during this high-demand period. So let’s discuss some of the advantages of cloud-based digital contact centers for delivering great customer satisfaction with teams of remote agents.
In one piece of research, companies that shifted their on-premise contact center operations to cloud contact centers saw immediate results. 72% saw improved customer service, 70% improved their agent efficiency and 71% improved scalability. Cloud omnichannel capabilities further enable the transfer of customer contacts between channels, freeing up agents for the most important and complex customer calls.
Of the companies that shifted to cloud contact centers, 72% saw improved customer service, 70% improved their agent efficiency and 71% improved scalability
The Covid-19 pandemic forced traditional on-premise contact centers to shift to remote work and at-home agents. Post-pandemic, an estimated 70% of agents will remain home, which is proven to boost agent retention, work satisfaction and engagement. Importantly, cloud-based tools allow you to still monitor agent and team performance.
With the right audio hardware, contact centers can maintain quality control, enable analytics, and monitor performance indicators. Using data from headsets, managers can measure and track if an agent’s background home environment is too loud and if the agent can be heard. They can also see who is talking and the length and number of calls.
Besides the many benefits for agents, cloud-based solutions allow contact centers to save costs by effectively scaling up and down in order to meet demand in this turbulent time. You also have no need for a physical resource when catering to these demand changes. These scalable solutions empower businesses to deliver customer service with agile scalability and adaptability.
As contact center leaders plan for their longer-term recover phase, they must re-evaluate their digital and cloud transformations. The right cloud and audio technology can improve agent retention and happiness while further delivering insights and analytics on customer satisfaction. At the same time, contact centers can remain agile and save on costs while incorporating the newest channels and technologies to handle seamless customer experiences.