Episode 5

The Human Side of AI Strategy

AI alone won’t make your business smarter – your leadership will.

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David De Cremer on Building Trust and Culture in the Age of AI
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Episode Summary

Paul is joined by David De Cremer – Dean at Northeastern University, founder of the Centre on AI Technology for Humankind, and author of The AI-Savvy Leader. Together, they discuss what responsible leadership looks like in an AI-enabled world. David breaks down why AI is not a strategy, why most adoption efforts fail, and how to align AI with business goals, culture, and stakeholder trust. This episode offers a clear roadmap for any executive serious about AI implementation – minus the buzzwords.

What We Cover

  • • Why AI is not a strategy – and what is
  • • How to align tech with real business goals and stakeholder needs
  • • Creating a culture of experimentation, trust, and feedback
  • • Avoiding common adoption pitfalls and “AI washing”
  • • What agentic AI means for productivity and leadership in 2025

About David De Cremer

David De Cremer is the Dunton Family Dean and Professor of Management and Technology at Northeastern University in Boston. He is the founder of the Center on AI Technology for Humankind and a global expert on leadership, trust, and ethics in the age of AI. David has held senior academic roles at Cambridge University and the National University of Singapore and has been named one of the world’s top 30 management thinkers by GlobalGurus and Thinkers50. His latest book, The AI-Savvy Leader, is a bestseller and has been recognized by the Financial Times, Forbes, and the Next Big Idea Club.

Full Transcript

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